Persevere Collective

We are excited to partner up with professional American racing driver, Gustavo Menezes, to bring you a one of a kind collaboration. Persevere Collective represents his greatest passions that drive him to win.

In addition to racing, Gustavo is an avid cyclist and coffee enthusiast, so you can find him training on the roads or practicing latte art from his coffee bar at home. 

"To achieve greatness in any walk of life you must always persevere and stay true to yourself, whether it’s to finish your workout or to win a world championship." - Gustavo Menezes.

Gustavo is the 2016 Champion from the 24 Hours of Le Mans race, and today he continues to compete internationally, racing for Glickenhaus Racing in the FIA World Endurance Championship.